Mark Bartholomew

Mark Bartholomew.

Professor

Research Focus: Intellectual, Property, Cyberlaw, Law and Neuroscience, Legal History, Advertising Law
Links:
Curriculum Vitae, SSRN

Contact Information

617 O'Brian Hall, North Campus
Buffalo, NY 14260-1100
716-645-5959
bartholo@buffalo.edu

Faculty Assistant: Anita M. Gesel

Biography Publications

Books & Chapters

ADCREEP: THE CASE AGAINST MODERN MARKETING (Stanford University Press 2017).

From Debbie Does Dallas to The Hangover: The Changing Landscape of Trademark Law in Tinseltown in HOLLYWOOD AND THE LAW (BFI/Palgrave Press 2016) (co-authored with John Tehranian).

Journal Articles

Copyright and the Brain, 98 Washington University Law Review (2020)
 SSRN    

Neuromarks, 103 MINNESOTA LAW REVIEW 521 (2018)
 SSRN    

The Law of Advertising Outrage, 19 ADVERTISING & SOCIETY QUARTERLY 1 (Sept. 2018)

The Political Economy of Celebrity Rights, 38 WHITTIER LAW REVIEW 1 (Spring, 2018) (invited article)
 SSRN  

Intellectual Property’s Lessons for Information Privacy, NEBRASKA LAW REVIEW vol. 92: 746-798 (2014)
 SSRN

Striking a Balance Between Privacy and Online Commerce, UTAH LAW REVIEW ONLAW 168-173 (2013) 
 SSRN

Trademark Morality, WILLIAM & MARY LAW REVIEW vol. 55: 85-161 (2013) 
 SSRN

An Interstystemic View of Intellectual Property and Free Speech, GEORGE WASHINGTON LAW REVIEW vol. 81: 1-91 (2013)
 SSRN

A Right is Born: Celebrity, Property, and Postmodern Lawmaking, CONNECTICUT LAW REVIEW vol. 44: 301 (2011)
 SSRN

Causing Infringement, VANDERBILT LAW REVIEW vol. 64: 675 (2011)
 SSRN

Advertising and Social identity, BUFFALO LAW REVIEW vol. 58: 931-976 (2010)
 SSRN     PDF

Foreword: Advertising and the Law, BUFFALO LAW REVIEW vol. 58: 717-720 (2010)
 SSRN

Contributory Infringers and Good Samaritans, AKRON INTELLECTUAL PROPERTY LAW JOURNAL  vol. 3: 1 (2009)
 SSRN     PDF

Cops, Robbers, and Search Engines: The Questionable Role of Criminal Law in Contributory Infringement Doctrine, BRIGHAM YOUNG UNIVERSITY LAW REVIEW vol. 2009: 783 (2009)
 SSRN

Copyright, Trademark and Secondary Liability after Grokster, COLUMBIA JOURNAL OF LAW & THE ARTS  vol. 32: 445 (2009)
 SSRN

Advertising and the Transformation of Trademark Law, NEW MEXICO LAW REVIEW vol. 38: 1-48 (2008)
 SSRN

Advertising in the Garden of Eden [comments], BUFFALO LAW REVIEW vol. 55: 737 (2007)
 SSRN

The Secret Life of Legal Doctrine: The Divergent Evolution of Secondary Liability in Trademark and Copyright Law, BERKELEY TECHNOLOGY LAW JOURNAL ((co-authored with John Tehranian)) vol. 21: 1363 (2006)
 SSRN

Making a Mark in the Internet Economy: A Trademark Analysis of Search Engine Advertising, OKLAHOMA LAW REVIEW vol. 58: 179 (2005)
 SSRN

Legal Separation: The Relationship Between Law Schools and the Central University in the Late Nineteenth Century, JOURNAL OF LEGAL EDUCATION  vol. 53: 368 (2003)
 SSRN

Protecting the Performers: Setting a New Standard for Character Copyrightability, SANTA CLARA LAW REVIEW vol. 41: 341 (2001)
 SSRN

Judicial Deference and Sexual Discrimination in the University, BUFFALO WOMEN'S LAW JOURNAL vol. 8: 155 (2000)
 SSRN